Senior Marketing Manager – Commercial & Industrial Solar PV

Our client, a leading renewable energy solutions provider, is seeking to employ an experienced and dynamic Senior Marketing Manager to lead business growth in the Commercial and Industrial (C&I) Solar PV sector across South Africa and Southern Africa.

An exceptional opportunity for a results-driven professional with a passion for marketing, business development, and clean energy innovation!

Requirements:

• Proven marketing and business development experience, ideally within the renewable energy or electrical industrial sectors.

• Strong understanding of solar PV systems, market dynamics, and commercial project environments.

• Demonstrated success in lead generation, client relationship management, and sales conversion.

• Excellent communication, presentation, and negotiation skills.

• Financial awareness and ability to plan marketing activities aligned with profitability goals.

• Ability to work both independently and as part of a collaborative team.

• Relevant tertiary qualification in Marketing, Business, or Communications advantageous.

Responsibilities (include but are not limited to): 1. Marketing Strategy & Business Growth:

• Develop and implement a comprehensive marketing and lead generation strategy for the C&I Solar PV market.

• Identify and pursue new market opportunities, partnerships, and client sectors.

• Monitor industry trends, competitor activity, and market conditions to position the company competitively.

• Plan and execute marketing campaigns, presentations, and events to promote company services and brand presence.

2. Lead Generation & Sales Development:

• Build and manage a qualified lead pipeline within the commercial and industrial market.

• Collaborate with internal teams to develop tailored client proposals.

• Maintain ongoing relationships with prospective and existing clients to ensure conversion and retention.

3. Administration & Reporting:

• Maintain and update the company’s CRM system for lead tracking and client communication.

• Prepare marketing performance reports and track ROI across campaigns and channels.

• Provide regular updates to management on marketing activity, opportunities, and outcomes.

4. Client Relations & After-Sales Engagement:

• Ensure professional and effective client communication and post-project follow-up.

• Resolve client concerns promptly to ensure satisfaction and repeat business.

• Work with operations and management teams to maintain customer retention and brand loyalty.

5. Public Relations & Brand Representation:

• Represent the company at industry events, exhibitions, and conferences.

• Build and maintain a positive public image through professional communication and media engagement.

• Oversee the creation of press releases, case studies, and promotional materials that highlight company achievements.

• Liaise with social media service providers to ensure continuous and strategic online activity.

Key Competencies:

• Strategic marketing and business development insight

• Lead generation and conversion expertise

• Strong presentation and communication ability

• Analytical and problem-solving skills

• Relationship building and client management

• Self-motivated, target-driven, and proactive approach

• Professional and confident public presence

Performance Indicators:

• Growth in market presence and qualified lead pipeline

• Lead-to-project conversion rate

• Client satisfaction and retention

• ROI on marketing activities

Additional Information:

Location: Port Elizabeth, South Africa
Reports To: Managing Director and Finance Director
Collaboration: Technical, Operations, and General Management Teams
Remuneration: Market-related package with performance-based incentives

Please note that only shortlisted candidates will be contacted. If you do not receive a response within two weeks of applying, please consider your application unsuccessful.